Race Numbers

I did a bit of research into race number sizes which gave me a quick idea on the sizes of race number badges. I have 6 X 6.25 in for single or double digits and 8.5 X 5.5 in or 8.5 X 7 in for the triple digit numbers.






Race Number Development



My Race Number Design



I then mocked the numbers up onto t-shirts/vest men and women would probably wear at the event to show how these race numbers would work. I kept the font of the numbers the same to keep everything flowing nicely.



In context-i tested how the race numbers would look like on tee's when people would wear them.







After trying this i felt the race numbers worked well, and were clear.

Merchandise

T-shirts

T-shirt development



Black t-shirts will be for people helping out at the even and the white tee's are for merchandise purposes.

Final Logo Design

I chose this design because i thought the cropped flag image into '2010' look quiet different as to a pure type based logo design.

Decision Time

I quiet like the bottom one as the Cardiff Marathon written in welsh fits quiet nicely with the english text.

Logo Development

I felt my idea of using the flag as the main focus of my logo design was my strongest idea because the welsh flag is a symbolic symbol and this would make the international audience aware where the event is. I also felt the welsh flag has a lot of character with the welsh dragon becoming the most symbolic symbol to where this event is going to take place. Here are the development of the logo..



Other variations i tested:

Idea 3

My concept behind this design this was the daffodil emblems Wales. My initial design ideas for this concept was to use the daffodils as a movement of the girl running which came from inspiration from my research from the nike womens marathon logo. As i was developing this i felt like the daffodils looked more like a flower show rather than a marathon!

Idea 2

My concept behind this was to in-corporate the welsh flag...my initial colour ideas may confused with the Italian flag an its colours so i decided to add the characteristics of the welsh dragon, i symbolic symbol of the welsh flag.

Idea 1

My initial idea for this logo design was to work with the type and silhouette of the figure of a girl running.

Silly Me!

I dont think i read the breif properly, they have a standard font which they want to use, therefore my designs would have been rejected straight away!

Initial logo ideas

Here it goes..

Brief 1: Cardiff Half Marathon
The Challenge: To design a fresh new logo for the event to be applied onto a range of promotional material.



Brainstorm




Here are a few of my initial ideas..